/*
Theme Name: B2B Mailing Services Premium
Theme URI: https://www.b2bmailingservices.com/
Author: B2B Mailing Services
Description: Premium conversion-focused WordPress theme for targeted B2B direct mail advertising, business mailing lists, direct mail campaigns, printing, addressing, mailing and repeat-mail strategies.
Version: 3.4.0
Text Domain: b2b-mailing-services
*/
:root{
--navy:#082d63;--navy2:#0c3b7a;--blue:#1476e8;--blue2:#45a0ff;--ink:#122033;
--muted:#607089;--line:#dbe6f2;--soft:#f4f8ff;--soft2:#eef6ff;--white:#fff;
--green:#138761;--gold:#f3b33d;--shadow:0 20px 60px rgba(8,45,99,.11)
}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;font-family:Inter,ui-sans-serif,system-ui,-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;color:var(--ink);background:#fff}
a{text-decoration:none;color:inherit}img{max-width:100%;height:auto}
.b2b-wrap{width:min(1640px,calc(100% - 52px));margin:auto}
.site-header{background:#fff;border-bottom:1px solid var(--line);position:sticky;top:0;z-index:50}
.top-strip{background:var(--navy);color:#dce9f8;font-size:13px}.top-strip .b2b-wrap{display:flex;justify-content:space-between;gap:20px;padding:8px 0}.top-strip a{color:#fff;font-weight:800}
.nav{display:flex;align-items:center;justify-content:space-between;gap:18px;padding:14px 0}
.brand{display:flex;align-items:center;gap:12px;font-weight:950;color:var(--navy);font-size:17px}.brand img{width:50px;height:50px;border-radius:50%;object-fit:cover}.brand small{display:block;font-size:10px;letter-spacing:.15em;color:#6d7c91;font-weight:850;margin-top:2px}
.navlinks{display:flex;align-items:center;gap:18px;color:#35475e;font-weight:750;font-size:13px}.navlinks a:hover{color:var(--blue)}
.navcta{background:var(--blue);color:#fff!important;padding:12px 16px;border-radius:12px;font-weight:900}
.hero{padding:84px 0 68px;background:radial-gradient(circle at 85% 15%,#dbeeff 0,transparent 26%),linear-gradient(180deg,#f5f9ff 0,#fff 100%)}
.hero-grid{display:grid;grid-template-columns:1.12fr .88fr;gap:64px;align-items:center}
.eyebrow{display:inline-flex;align-items:center;gap:8px;padding:8px 12px;border:1px solid #cae0f7;border-radius:999px;background:#fff;color:var(--blue);font-size:12px;font-weight:900;letter-spacing:.06em}
h1{font-size:clamp(46px,6vw,82px);line-height:.96;letter-spacing:-.05em;color:var(--navy);margin:20px 0;max-width:1160px}
h2{color:var(--navy);letter-spacing:-.035em}h3{color:var(--navy)}
.hero p,.lead{font-size:20px;line-height:1.68;color:var(--muted);max-width:930px}
.btn{display:inline-block;background:linear-gradient(135deg,var(--blue),var(--blue2));color:#fff;padding:15px 21px;border-radius:13px;font-weight:900;border:0;cursor:pointer;box-shadow:0 10px 25px rgba(20,118,232,.20)}
.btn.alt{background:#edf5ff;color:var(--navy);box-shadow:none}.btn.white{background:#fff;color:var(--navy);box-shadow:none}
.hero-actions{display:flex;gap:12px;flex-wrap:wrap;margin-top:26px}.trustline{display:flex;flex-wrap:wrap;gap:10px;margin-top:25px}.pill{background:#fff;border:1px solid var(--line);border-radius:999px;padding:9px 12px;font-size:12px;font-weight:800;color:#3b536f}
.dark-card{background:linear-gradient(145deg,var(--navy),var(--navy2));color:#fff;border-radius:30px;padding:34px;box-shadow:var(--shadow)}.dark-card h3{font-size:27px;margin:0 0 12px;color:#fff}.dark-card p{color:#d6e4f4;line-height:1.6}
.stat-grid{display:grid;grid-template-columns:1fr 1fr;gap:12px;margin-top:22px}.stat{background:rgba(255,255,255,.08);border:1px solid rgba(255,255,255,.13);border-radius:16px;padding:16px}.stat strong{display:block;font-size:24px}
.section{padding:88px 0}.section.soft{background:#f7faff}.section.blue-soft{background:linear-gradient(180deg,#edf6ff,#f9fcff)}.section.dark{background:var(--navy);color:#fff}.section.dark h2,.section.dark h3{color:#fff}.section.dark p{color:#d6e4f4}
.section-head{text-align:center;max-width:980px;margin:0 auto 40px}.section-head h2{font-size:clamp(36px,4.2vw,56px);margin:0 0 12px}.section-head p{font-size:18px;line-height:1.65;color:var(--muted);margin:0}
.grid2{display:grid;grid-template-columns:repeat(2,1fr);gap:24px}.grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}.grid4{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}.grid5{display:grid;grid-template-columns:repeat(5,1fr);gap:14px}
.card{background:#fff;border:1px solid var(--line);border-radius:24px;padding:28px;box-shadow:var(--shadow)}.card h3{font-size:22px;margin:0 0 10px}.card p{color:var(--muted);line-height:1.62}.card ul{padding-left:18px;color:#43576f}.card li{margin:8px 0}
.icon{width:46px;height:46px;border-radius:14px;background:#eaf4ff;color:var(--blue);display:grid;place-items:center;font-weight:950;margin-bottom:18px}.num{width:44px;height:44px;border-radius:14px;background:var(--blue);color:#fff;display:grid;place-items:center;font-weight:950;margin-bottom:18px}
.split{display:grid;grid-template-columns:1fr 1fr;gap:54px;align-items:center}.quote{font-size:clamp(29px,3.2vw,46px);line-height:1.18;font-weight:950;color:var(--navy)}
.highlight{background:#f4f9ff;border:1px solid var(--line);border-radius:28px;padding:42px}
.keywords{display:flex;flex-wrap:wrap;gap:9px}.keyword{padding:9px 11px;background:#fff;border:1px solid var(--line);border-radius:999px;font-size:12px;font-weight:800;color:#3a516c}
.consult-box{background:linear-gradient(135deg,var(--navy),var(--blue));color:#fff;border-radius:30px;padding:46px}.consult-box h2{color:#fff;font-size:clamp(34px,4vw,54px);margin:0 0 12px}.consult-box p{color:#d8e7f8;font-size:18px;line-height:1.65}.consult-actions{display:flex;gap:12px;flex-wrap:wrap;margin-top:22px}
.contact-card{background:#fff;border:1px solid rgba(255,255,255,.2);border-radius:18px;padding:20px;color:var(--ink);min-width:250px}.contact-card strong{display:block;color:var(--navy);font-size:18px}.contact-card span{display:block;color:var(--muted);margin-top:5px;font-size:14px}
form.b2b-form{background:#fff;border:1px solid var(--line);border-radius:28px;padding:38px;box-shadow:var(--shadow)}
label{display:block;font-weight:800;font-size:13px;color:#314157;margin-bottom:7px}input,select,textarea{width:100%;border:1px solid #ced9e8;border-radius:13px;padding:14px;background:#fff;color:#17273a}textarea{min-height:120px}.field{margin-bottom:17px}
.notice{background:#f1f8ff;border:1px solid #cce1f7;border-radius:16px;padding:17px;color:#3c5877;line-height:1.58}.notice strong{color:var(--navy)}
.faq details{background:#fff;border:1px solid var(--line);border-radius:16px;padding:18px 20px;margin-bottom:12px}.faq summary{cursor:pointer;font-weight:900;color:var(--navy)}.faq p{color:var(--muted);line-height:1.65}
.site-footer{background:#062552;color:#d8e5f4;padding:48px 0}.site-footer b{color:#fff}.footer-grid{display:grid;grid-template-columns:1.2fr .8fr .8fr;gap:34px}.footer-links a{display:block;margin:7px 0;color:#d8e5f4}.footer-note{border-top:1px solid rgba(255,255,255,.12);margin-top:28px;padding-top:18px;font-size:12px;color:#aebfd3}
.page-intro{padding:72px 0 50px;background:linear-gradient(180deg,#f5f9ff,#fff)}.page-intro h1{font-size:clamp(43px,5.5vw,72px)}
.cta{padding:76px 0;background:linear-gradient(180deg,#f4f9ff,#fff)}
@media(max-width:1120px){.hero-grid,.split{grid-template-columns:1fr}.grid3,.grid4,.grid5{grid-template-columns:repeat(2,1fr)}.footer-grid{grid-template-columns:1fr 1fr}}
@media(max-width:800px){.b2b-wrap{width:calc(100% - 20px)}.navlinks{display:none}.top-strip .b2b-wrap{display:block}.grid2,.grid3,.grid4,.grid5,.footer-grid{grid-template-columns:1fr}.hero{padding-top:52px}.section{padding:64px 0}.consult-actions,.hero-actions{display:block}.btn{margin:5px 0}.stat-grid{grid-template-columns:1fr}}


/* ===== Premium Pricing Page ===== */
.pricing-hero{
  padding:88px 0 72px;
  background:
    radial-gradient(circle at 88% 18%,rgba(69,160,255,.22) 0,transparent 25%),
    linear-gradient(180deg,#f3f8ff 0%,#ffffff 100%);
}
.pricing-hero-grid{
  display:grid;
  grid-template-columns:1.08fr .92fr;
  gap:64px;
  align-items:center;
}
.pricing-hero h1{
  max-width:1080px;
}
.pricing-hero-card{
  position:relative;
  overflow:hidden;
  background:linear-gradient(145deg,#082d63,#0d438d);
  color:#fff;
  border-radius:30px;
  padding:34px;
  box-shadow:0 24px 65px rgba(8,45,99,.18);
}
.pricing-hero-card:before{
  content:"";
  position:absolute;
  width:260px;height:260px;border-radius:50%;
  right:-100px;top:-110px;
  background:rgba(69,160,255,.16);
}
.pricing-card-kicker{
  font-size:12px;
  font-weight:950;
  letter-spacing:.14em;
  color:#a9cffc;
  margin-bottom:16px;
}
.pricing-check{
  display:flex;
  gap:14px;
  padding:18px 0;
  border-bottom:1px solid rgba(255,255,255,.13);
  position:relative;
}
.pricing-check:last-child{border-bottom:0}
.pricing-check-icon{
  width:34px;height:34px;border-radius:50%;
  display:grid;place-items:center;
  background:#1476e8;color:#fff;
  font-weight:950;flex:none;
}
.pricing-check strong{
  display:block;color:#fff;font-size:16px;
}
.pricing-check span{
  display:block;color:#cbdcf0;line-height:1.5;margin-top:4px;font-size:14px;
}

.pricing-path-section{padding:88px 0;background:#fff}
.pricing-path-grid{
  display:grid;
  grid-template-columns:repeat(4,1fr);
  gap:18px;
}
.pricing-path-card{
  position:relative;
  background:#fff;
  border:1px solid var(--line);
  border-radius:26px;
  padding:30px;
  box-shadow:var(--shadow);
  transition:transform .18s ease,box-shadow .18s ease;
}
.pricing-path-card:hover{transform:translateY(-4px)}
.pricing-path-card.featured{
  border:2px solid var(--blue);
  transform:translateY(-10px);
  box-shadow:0 26px 65px rgba(20,118,232,.16);
}
.pricing-path-card.featured:hover{transform:translateY(-14px)}
.pricing-popular{
  position:absolute;top:18px;right:18px;
  background:#e9f4ff;color:var(--blue);
  border-radius:999px;padding:7px 9px;
  font-size:10px;font-weight:950;letter-spacing:.08em;
}
.pricing-path-label{
  color:var(--blue);font-weight:950;letter-spacing:.14em;font-size:11px;
}
.pricing-path-number{
  font-size:58px;line-height:1;font-weight:950;
  letter-spacing:-.05em;color:var(--navy);margin:10px 0 12px;
}
.pricing-path-card h3{font-size:22px;margin:0 0 10px}
.pricing-path-card p{color:var(--muted);line-height:1.6}
.pricing-path-card ul{padding-left:18px;color:#455970}
.pricing-path-card li{margin:8px 0}
.pricing-path-card a{display:inline-block;margin-top:12px;color:var(--blue);font-weight:900}
.pricing-path-note{
  margin-top:30px;
  padding:18px 22px;
  border-radius:16px;
  background:#f4f9ff;
  border:1px solid #cfe2f6;
  color:#4b627d;
  line-height:1.6;
}
.pricing-path-note strong{color:var(--navy)}

.pricing-factors-section{
  padding:88px 0;
  background:linear-gradient(180deg,#f7faff,#eef6ff);
}
.pricing-factor-grid{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:20px;
}
.pricing-factor-card{
  background:#fff;
  border:1px solid var(--line);
  border-radius:22px;
  padding:26px;
  box-shadow:0 16px 40px rgba(8,45,99,.07);
}
.pricing-factor-icon{
  width:46px;height:46px;border-radius:14px;
  display:grid;place-items:center;
  background:#eaf4ff;color:var(--blue);
  font-weight:950;margin-bottom:16px;
}
.pricing-factor-card h3{margin:0 0 10px;font-size:21px}
.pricing-factor-card p{margin:0;color:var(--muted);line-height:1.62}

.pricing-truth-section{
  padding:92px 0;
  background:linear-gradient(145deg,#062552,#0b3977);
  color:#fff;
}
.pricing-truth-grid{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:58px;
  align-items:center;
}
.pricing-truth-section h2{
  color:#fff;
  font-size:clamp(38px,4.7vw,64px);
  line-height:1.02;
  margin:18px 0;
}
.pricing-truth-section p{
  color:#d5e3f3;
  font-size:18px;
  line-height:1.7;
}
.pricing-dark-eyebrow{
  background:rgba(255,255,255,.08);
  border-color:rgba(255,255,255,.15);
  color:#b9d7ff;
}
.pricing-question-card{
  background:rgba(255,255,255,.08);
  border:1px solid rgba(255,255,255,.16);
  border-radius:26px;
  padding:32px;
}
.pricing-question-title{
  color:#a9c9ef;font-size:12px;
  font-weight:950;letter-spacing:.12em;
}
.pricing-question-big{
  color:#fff;font-size:29px;line-height:1.25;
  font-weight:950;margin-top:8px;
}
.pricing-question-divider{
  height:1px;background:rgba(255,255,255,.14);margin:24px 0;
}
.pricing-question-card ul{margin:12px 0 0;padding-left:20px;color:#e3edf8}
.pricing-question-card li{margin:10px 0;line-height:1.45}

.pricing-approach-section{padding:88px 0;background:#fff}
.pricing-approach-grid{
  display:grid;
  grid-template-columns:repeat(4,1fr);
  gap:18px;
}
.pricing-approach-card{
  border:1px solid var(--line);
  border-radius:22px;
  padding:26px;
  background:#fff;
  box-shadow:0 14px 38px rgba(8,45,99,.07);
}
.pricing-approach-card span{
  display:inline-grid;place-items:center;
  width:38px;height:38px;border-radius:12px;
  background:#edf5ff;color:var(--blue);
  font-size:12px;font-weight:950;
}
.pricing-approach-card h3{margin:16px 0 8px;font-size:20px}
.pricing-approach-card p{margin:0;color:var(--muted);line-height:1.6}

.pricing-consult-section{
  padding:84px 0;
  background:linear-gradient(180deg,#f4f9ff,#fff);
}
.pricing-consult-box{
  display:grid;
  grid-template-columns:1.05fr .95fr;
  gap:38px;
  align-items:center;
  padding:48px;
  border-radius:32px;
  background:linear-gradient(135deg,#082d63,#1476e8);
  color:#fff;
  box-shadow:0 24px 70px rgba(8,45,99,.18);
}
.pricing-consult-copy h2{
  color:#fff;
  font-size:clamp(34px,4vw,54px);
  line-height:1.04;
  margin:16px 0 12px;
}
.pricing-consult-copy p{
  color:#dbe8f7;
  font-size:18px;
  line-height:1.65;
}
.pricing-consult-eyebrow{
  background:rgba(255,255,255,.08);
  border-color:rgba(255,255,255,.16);
  color:#c0ddff;
}
.pricing-contact-options{display:grid;gap:12px}
.pricing-contact-card{
  display:flex;align-items:center;gap:14px;
  background:#fff;color:var(--ink);
  border-radius:17px;padding:17px 18px;
  transition:transform .15s ease;
}
.pricing-contact-card:hover{transform:translateX(4px)}
.pricing-contact-icon{
  width:42px;height:42px;border-radius:13px;
  display:grid;place-items:center;
  background:#edf5ff;color:var(--blue);
  font-weight:950;font-size:18px;flex:none;
}
.pricing-contact-card strong{display:block;color:var(--navy);font-size:16px}
.pricing-contact-card small{display:block;color:var(--muted);margin-top:3px;font-size:13px}

@media(max-width:1150px){
  .pricing-hero-grid,.pricing-truth-grid,.pricing-consult-box{grid-template-columns:1fr}
  .pricing-path-grid,.pricing-approach-grid{grid-template-columns:repeat(2,1fr)}
  .pricing-factor-grid{grid-template-columns:repeat(2,1fr)}
  .pricing-path-card.featured{transform:none}
}
@media(max-width:760px){
  .pricing-path-grid,.pricing-factor-grid,.pricing-approach-grid{grid-template-columns:1fr}
  .pricing-hero{padding-top:58px}
  .pricing-consult-box{padding:30px 22px}
}